About the webinar
Laura Towart, Founder & CEO of My Personal Therapeutics, will join Natalie Yeadon in this upcoming Fireside Chat. Among other things, she will discuss her company’s approach to precision medicine, the barriers patients with cancer face when trying to access personalized treatments, and how the field is expected to change in the near future. Sign up now!
Natalie worked in the pharmaceutical industry for over 18 years in a variety of sales, marketing, and early brand commercialization management roles both in Canada and in the US, in several different therapeutic areas. She is currently the Co-Founder and CEO of Impetus Digital where she spends her time helping life science clients collaborate and create sustained, authentic relationships with their customers, virtually.
Laura is the founder & CEO of My Personal Therapeutics, which she founded to advance a groundbreaking personalized approach to cancer developed at Mt Sinai Medical Center. Laura is also the founder & former CEO of Celmatix, a leader in genomics and pharma target generation of women’s health. Laura became passionate about personalized medicine and has been actively involved in translational advances in medicine.
About Impetus Digital
Impetus Digital is the spark behind sustained healthcare stakeholder communication, collaboration, education, and insight synthesis. Our best-in-class technology and professional services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.