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  Best-in-class Online Collaboration Tools
  Our comprehensive platform, the Impetus InSite Platform®, comprises a variety of cutting-edge asynchronous collaboration tools that allow participants to easily and effectively communicate and collaborate, at the place and time that suit them best, without the need to travel or take time off work. The Impetus InSite Platform® is ideal for internal and external advisory boards, co-author working groups, steering committees, and medical education, just to name a few examples.
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  Real-Time Meetings to Engage Your Remote Team Members and Customers
  Impetus' interactive web meetings enable engaging, real-time discussions with your participants. Our web meetings include a number of innovative tools, such as polling and whiteboarding, to ensure high interactivity throughout the meeting. For larger groups, breakout sessions can be organized for smaller group discussions. These meetings are especially useful for presenting and getting immediate feedback on new scientific data, as introductory touchpoints at the beginning of a new advisory board, and to discuss and summarize the insights collected in previous touchpoints.
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  We are the Online Advisory Board Experts
  One of our signature offerings and most popular services. Leveraging a combination of our many best-in-class asynchronous online collaboration tools and real-time interactive web meetings, virtual advisory boards on the Impetus InSite Platform® are highly interactive and effective. Moving your advisory boards online results in average advisor engagement rates >90% and up to 75% time- and cost-savings compared to in-person consultancy meetings, as well as high advisor satisfaction.
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  Reach a Larger Audience with Educational Webcasts
  Impetus' webcasts are ideal for sharing new data or product information, and as an educational tool. To keep the audience engaged, live polls and breakout sessions can be added as necessary. As an add-on service, Impetus also offers video recording of your presentation, thereby allowing dissemination to an even greater audience.
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  Easily Plan and Co-create Publications and Other Resources with Your Stakeholders
  Leveraging Impetus' cutting-edge asynchronous and synchronous online collaboration tools, co-author working groups can effectively develop, co-create, review, and disseminate a range of materials and documents, including peer-reviewed manuscripts, conference abstracts, white papers, consensus documents, regulatory and market access dossiers, and more. Our approach to co-author working groups is unique, efficient, and will allow the working group members to participate when it works with their schedules, resulting in increased engagement rates and reduced time to project completion.
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  Impetus does the Heavy Lifting and Takes Care of All of Your Stakeholder Management Needs
  Depending on your needs, Impetus provides a variety of stakeholder management services, from recruitment and contracting, to honoraria distribution and expense reimbursement. Examples of specific services include creation of customized HTML invitation emails and advisor surveys, recruitment strategy discussions, and collection of payment preferences and advisor details via our secure online portal.
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  Impetus has You Covered—Customized Medical Writing, Translation, and Content Development Services
  Impetus offers a range of customized content development services, including, but not limited to, copy deck creation, medical and publication writing, detailed Analysis and Recommendations reports after each touchpoint, translation services, and adverse event monitoring. As specific examples, we have experience in co-creating promotional and educational materials, slide decks, white papers, guidelines, peer-reviewed articles, abstracts, posters, and more.
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  Unique Digital Services You Won't Find Anywhere Else
  Impetus offers a suite of best-in-class professional services to meet your digital needs. Popular services include portal design and project programming, project management, portal tracking and transcript reports, customized data entry and reporting services, webcast recording and transcription, and stakeholder email and text message campaigns (just to name a few). As an add-on service, we moreover offer video recording and editing of client presentations.
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  Seamless and Flawless Execution of Your Hybrid Consultancy Meetings and Events
  Impetus also facilitates hybrid meetings. Just like for virtual-only meetings, we pride ourselves on offering best-in-class and innovative digital meeting technologies, workshops, and services for hybrid meetings. We flawlessly manage projects from inception through to execution. We will work with your team on all virtual aspects of the meeting, from strategic consulting and developing the agenda, to provision of all virtual tools and technical support, to the post-meeting debrief and summary report (and everything in between). We are able to host all of your virtual and hybrid meetings and events on the same platform, ensuring a seamless experience for your participants.
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Solutions for…
- Medical Affairs Medical Education
  
  Medical Affairs Teams are Turning to Virtual Advisory Boards
  With the Impetus InSite Platform®, medical affairs teams can easily share and collaborate with healthcare professionals, payers, or patients. Popular use cases include online advisory boards or working groups for publication planning and co-creation, development of educational tools and programs, and discussions on clinical data and data dissemination strategies.
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  Reach a Larger Audience with Online or Hybrid Learning Programs
  We offer a range of products and services for the development and delivery of learning programs, medical education, training, and other learning activities. Impetus' unique tools allow easy collection of patient case details; co-creation of medical education materials such as brochures, websites, or mobile apps; virtual planning and development of educational programs and in-person educational events and meetings; and execution of synchronous or asynchronous learning activities.
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  Get the Marketing Insights You Need for a Fraction of the Cost
  Impetus can help take your brand's marketing and sales strategies to the next level. Conducting online advisory boards is an impactful and cost-effective way of getting feedback from key opinion leaders on marketing messages and content, co-creating promotional and patient materials, and gathering insights on the needs and priorities of healthcare professionals and patients.
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  Clinical Trial Collaboration Made Easy
  Impetus works with clinical operations throughout all phases of drug development, from early planning to final data dissemination. As examples, online advisory boards, working groups, and steering committees comprising investigators, healthcare professionals, patients, or other key stakeholders are effective means of reviewing or co-creating study protocols and for discussing the need for future clinical trials or subanalyses to address research gaps. For multicenter trials, frequent online touchpoints help improve communication and collaboration between study sites and between the sponsor and investigators.
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  Get Market Access Insights Straight from the World's Leading Experts
  Impetus can help you navigate all stages of the market access process, from value identification and creation, advocacy training and implementation, to value communication. Online working groups or advisory boards with key opinion leaders are ideal for insight-gathering into market access strategies, understanding market landscapes and target customers, verifying and testing economic modeling tool outputs, for HEOR generation and dissemination, and co-creation of regulatory dossiers and consensus documents, just to name a few examples.
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  Secure, Compliant, and Effective Solutions for Public and Government Affairs, Non-governmental Organizations, and Societies
  Impetus works with both governmental and non-governmental organizations, nationally and internationally, to facilitate meetings and events and to aid in the development, review, and dissemination of policies, guidelines, and consensus documents, among many other applications.
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  We are Your Partner Behind the Scenes
  Impetus has a proven track record in going above and beyond to make all of your events, whether online, in-person, or hybrid, run smoothly and successfully. We can take care of every aspect of your meeting, from program and material development to on-site logistics and meeting facilitation. Among many other services, we offer innovative "gamestorming" workshops, medical writing notation, and speaker coordination. Consider us your partner behind the scenes. We also offer pre- and post-meeting asynchronous touchpoints, all on the same platform, to help your participants prepare for and debrief after the meeting, and to help build on the insights collected.
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Frank Armenante

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Commercial Execution Strategies During & After the Pandemic

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