eBooks & Infographics

Impetus Digital is committed to providing value to our clients and industry connections. The resources below explore the latest trends related to the pharma and life science industries, collaboration technologies, and the psychology of digital collaboration, as well as general topics related to Impetus’ expertise and ways of improving advisory board efficacy. Subscribe to our newsletter today to stay in the loop!

Playbook on virtual product launch planning

May 30, 2022

Natalie Yeadon

eBooks & Infographics, Improve Your Advisory Boards

To ensure a successful product launch, careful implementation is needed. These events can have huge downstream impacts on a pharmaceutical company. However, planning for a product launch involves several moving parts, including coordination between numerous internal teams and external vendors, as well as the use of multiple,…

Infographic: Current Medical Affairs Virtual Meeting Approaches

March 11, 2022

Natalie Yeadon

eBooks & Infographics

During our recent MAPS webinar Variety and customization: Keys to authentic customer relationships in the virtual world, we polled the audience on their current virtual engagement habits. The results suggest that there is a lot left to be wanted and that many Medical Affairs teams would benefit…

Infographic: 2021 Client & Participant Feedback

January 31, 2022

Natalie Yeadon

eBooks & Infographics

At the end of every touchpoint or project, we always ask our clients and their participants for feedback on the process and our services, platform, and virtual tools. Year after year, we’re given top marks and 2021 was no different. Download the infographic below to see what…

Infographic: Should this be a real-time meeting?

January 13, 2022

Natalie Yeadon

eBooks & Infographics, Improve Your Advisory Boards

Have you ever found yourself in a meeting, questioning whether it could have simply been an email? With our busy schedules and differences in time zones, asynchronous communication (like email or online discussion boards) can be an effective alternative for synchronous (real-time) virtual meetings. This flowchart can…

eBook: The Complete Guide to Virtualizing In-Person Meetings

June 18, 2021

Natalie Yeadon

Customer Stories, eBooks & Infographics, Improve Your Advisory Boards

There is no question about it: 2020 was the year that almost everyone in Pharma went digital. For many, this transition began years ago, but for others, it’s been a dramatic shift in how they conduct day-to-day business and interact with colleagues, key opinion leaders, and customers.…

Pharma-HCP interactions during and post-COVID

Infographic: Impact of the COVID-19 pandemic on Pharma–HCP interactions

June 15, 2021

Natalie Yeadon

eBooks & Infographics, Improve Your Advisory Boards

The COVID-19 pandemic has drastically changed the manner in which healthcare providers (HCPs) interact with sales representatives and Medical Science Liaisons (MSLs). The restrictions on in-person meetings have reduced reps’ access to HCPs and altered the ways in which these interactions currently occur and how they will…