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Clinical Trials Investigator and Patient Engagement Planning: A Customer Story

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Natalie Yeadon
folder_openCustomer Stories, Patient Engagement
In the early lead-up to our client’s multi-center Rare Disease Phase 3 Clinical Trial, they first conducted an internal engagement planning LEEP™ to conduct an informal needs assessment, map out all required external stakeholder engagements, and identify suitable investigators. The ultimate goal of all (completed and planned)…
Patient centricity concept

New playbook: virtual patient engagement

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Natalie Yeadon
folder_openeBooks & Infographics, Improve Your Advisory Boards, Patient Engagement
Authentic patient engagement and insight-gathering are becoming must-haves in Pharma. However, multiple obstacles remain before patient-centricity becomes more than a buzzword. In our latest playbook, we take a deep dive into the top barriers preventing cross-functional teams from wholeheartedly adopting patient-centric practices, along with how to overcome…
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Infographic: Impetus’ Sustainability Journey

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Cecilia Petrus
folder_openeBooks & Infographics
At Impetus Digital, we put sustainability at the forefront of everything we do and are actively working toward carbon-neutrality! We’re proud of everything we’ve achieved so far and encourage our followers, clients, and competitors to join in the fight. Check out some of our major accomplishments to…
Smart hospital, IoT concept

Smart Hospitals: How Technology is Driving Change

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Cecilia Petrus
folder_openGuest Authors
This is a guest article and does not necessarily reflect the views and values of Impetus Digital.  Smart hospitals are elevating patient care and revolutionizing hospital operations like never before. They are about refining processes, reducing human error, and delivering more accurate, personalized care.  So, how about we…
Virtual investigator meeting

The Power of Digitalization: Online Investigator Meetings

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Cecilia Petrus
folder_openGuest Authors
This is a guest article and does not necessarily reflect the views and values of Impetus Digital.  As the world evolves in the digital age, investigator meetings are no exception. Now, instead of meeting in person, investigators (and their stakeholders) are using tools like Skype and teleconferencing to…
Travel-related emissions are contributing to global warming; virtual meetings are one tool to fight the climate crisis.

Case Study: Reducing the Environmental Impact of Pharmaceutical Advisory Boards

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Cecilia Petrus
folder_openCustomer Stories, Improve Your Advisory Boards
The Problem With in-person meetings resuming after the end of COVID-19-related restrictions, many of our clients have been eager to get back to these meetings, thinking that’s what their Key Opinion Leaders (KOLs) want. Traditionally, external pharmaceutical meetings such as national advisory boards are held at upscale…