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Impetus Digital Featured in BIOTECanada Insights

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Kirsti Heitz
folder_openDigital Technologies, Future of Healthcare, Pharma Headlines
We’re thrilled to share that Impetus Digital is featured in the Spring 2025 edition of BIOTECanada Insights magazine! Our article, “Introducing Next-generation Medical Education Tools for Life Science Stakeholders: AI, AR, VR, Holovisions, and More,” delves into how we’re transforming medical education. Discover how our innovative tools,…

Unlocking Brainpower: The AI-Driven Future of Medical Education for Pharma

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Natalie Yeadon
folder_openDigital Technologies, Events, Future of Healthcare, Improve Your Advisory Boards
Pharma-exclusive Webinar: Unlocking Brainpower: The AI-Driven Future of Medical Education for Pharma About the webinar Join Impetus Digital’s free webinar, September 23 & 24, to discover how AI transforms learning, virtual activities, and insight gathering. We’ll unveil groundbreaking tools like our revolutionary AI Avatars, enabling hyper-realistic interactions,…

Next-Gen Interactive Tools for PCP Medical Education: A Customer Story

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Natalie Yeadon
folder_openClinical Trials, Customer Stories, Patient Engagement
Our client, a leader in the pharmaceutical industry, sought to design a comprehensive medical education strategy on the prevention, treatment, and management of a vaccine-preventable infectious disease. Targeting infectious disease specialists, primary care providers, and pharmacists across the USA, they partnered with Impetus Digital to address the…

Enhancing Medical Education through Gamification and Innovative Technologies

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Natalie Yeadon
folder_openDigital Technologies, Future of Healthcare
A version of this article was previously published on PharmaPhorum. As the demands of modern healthcare grow, new therapies are introduced at record speeds, and guidelines are quickly updated, it is key that medical education evolves to keep up. Traditional medical education—reliant on didactic presentations with limited opportunity…
A woman is sitting in front of her laptop while taking part in a virtual publication project

Top-10 Best Practices for Virtual Publication Planning and Development

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Natalie Yeadon
folder_openImprove Your Advisory Boards
A version of this article was previously published in the Journal of mHealth. The landscape of publication planning is constantly evolving with the rise of novel digital tools, artificial intelligence, and virtual collaboration platforms. As a result, traditional barriers to effective and efficient publication planning and development are…