Online advisory boards are not just for customers! Internal online advisory boards are perfect for Insight-gathering, best practice-sharing, and vetting of sales resources. In this project summary, learn how one client used Impetus’ tools to run an internal advisory board with sales representatives for their rheumatoid arthritis therapy.
In brief, our client’s main objectives were to:
- Gather insights from the sales representatives on physicians’ attitudes towards their rheumatoid arthritis therapy and on the potential hurdles encountered when meeting with physicians;
- Share best practice advice on how to create strong customer relationships;
- Receive feedback on a proposed new sales program and new or updated promotional materials; and
- Initiate a sales-driven virtual journal club.
To learn more about the methodology used and the results of this client’s Longitudinal Expert Engagement Plan™ (LEEP™), download the full customer success story below.
Impetus Digital helps clients create sustained and authentic relationships with key opinion leaders and other external stakeholders, as well as with their internal team members, using best-in-class collaboration, project management, and reporting tools. The Impetus InSite Platform® is ideal for creating engaging and courageous conversations on a variety of topics, as well as for best practice-sharing and problem-solving, reviewing and vetting of brand materials, and discussing new data and their implications on clinical practice and sales strategies, just to name a few examples.
Internal Sales Rep Advisory Boards and More
The Impetus InSite Platform® is ideal for creating engaging and courageous conversations on a variety of topics, including marketing strategies, data gaps and methods of data dissemination, and the competitive landscape.
Discover how Impetus Digital’s technology and professional services can benefit your brand by scheduling a web meeting via Natalie’s online scheduler.