Patient-Owned Online Marketplace for Patient Insights

Podcast, Videos

Share:

A few weeks ago, I had the absolute pleasure of talking to Jen Horonjeff, Founder and CEO of Savvy Cooperative, the first patient-owned public benefit co-op that provides an online marketplace for patient insights.

In this Fireside Chat, we talk about a number of things, starting with how her personal health journey and experience as a chronic disease patient lead to her founding Savvy Cooperative. We also discuss the concept of patient-centricity in detail, including the value of diverse patient insights, and how to effectively involve and communicate with patients, especially during COVID-19. Other topics discussed include data privacy concerns, monetization of patient data, future health insurance models, and the important discussions that need to be held post-pandemic.

You can watch the whole fireside chat with Jen Horonjeff or listen to the podcast version below.

To check out previous Fireside Chats and to make sure that you don’t miss any future updates, subscribe to our newsletter or follow us on YouTube, LinkedIn, Twitter, Facebook or our podcast. If you enjoyed this episode, kindly leave a review on iTunes.

About Impetus Digital

Impetus Digital is the spark behind sustained healthcare stakeholder communication, collaboration, education, and insight synthesis. Our best-in-class technology and professional services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.

LinkedIn
YouTube
Podcast
Menu