About the webinar
In our upcoming live Fireside Chat, Matt Park, Vice President & General Manager (North America) at Dacadoo, will sit down with Natalie Yeadon to explore digital health engagement and health risk quantification in the COVID-19 era. Among other things, they will delve into the roles of gamification, big data, wearables, and much more.
Natalie worked in the pharmaceutical industry for over 18 years in a variety of sales, marketing, and early brand commercialization management roles both in Canada and in the US, in several different therapeutic areas. She is currently the Co-Founder and CEO of Impetus Digital where she spends her time helping life science clients collaborate and create sustained, authentic relationships with their customers, virtually.
Matt Park is Vice President & General Manager of Dacadoo Americas, based in Boston. He has an MBA in International Business and 30 years’ experience as a Sales & Marketing executive in the software industry, including in HR & talent management, sales & sales management, operations, PR & marketing, acquisitions, P&L responsibility, international sales, services, and partner/channel management.
About Impetus Digital
Impetus Digital is the spark behind sustained healthcare stakeholder communication, collaboration, education, and insight synthesis. Our best-in-class technology and professional services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.