Digitalizing Muskuloskeletal Care to Improve Patient Outcomes and Reduce Cost

Podcast, Videos


Lydia Zeller, CEO at Kiio, joined me to explore digital therapeutics, healthcare innovation, and Kiio’s innovative and personalized solutions for musculoskeletal (MSK) pain. Lydia also shared her key leadership lessons, predictions for the future of digital health, and much more. 

Here is a sneak peek of our conversation:

Q: I’m now the employee, I did something to my back from moving a patient. I’m a nurse and now I have lower back pain and I want to take you up on it. What exactly is the process for me as a nurse to get involved with the Kiio program?

A: Yes, so you click a link on the communication that you received from us or on your benefits platform. You register for Kiio, you enter in your Member ID number from your health plan, we check that you are a current member and then you answer a short series of screening questions online. This takes about five minutes. We’re really looking at, “is Kiio medically appropriate for you? What subset of pain do you have within that joint? Not all back pain is the same. What are your baselines? What’s the baseline in pain, function, mental well-being, a little bit about you and your goals, and how back pain has been impacting you so we can motivate you.

At the end of that screening, if you’re one of the 80% of people completing our screening for whom Kiio is appropriate, you have immediate access to your personalized care program on the Kiio app. Just download the app and begin engaging. If we determine that you have some type of co-morbidity or potentially a more serious problem going on, we will give you a direct link at the end of screening to in-network resources specific to your health plan or employer. But again, most people are appropriate for Kiio and then you’re engaging via your smart device. If you’re back flared up at 3 am on a Saturday morning, you can be engaging in your care program five minutes later. That really is impactful and it’s one of the reasons we have such a significant decrease in urgent care and emergency use in our participants.

For more of our discussion, you can watch the whole Fireside Chat with Lydia Zeller, or listen to the podcast version, below.

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About Impetus Digital

Impetus Digital is the spark behind sustained healthcare stakeholder communication, collaboration, education, and insight synthesis. Our best-in-class technology and professional services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.