KOL Ambassador Program & Podcast Creation: A Customer Story

Leveraging Impetus Digital’s best-in-class synchronous (real-time) and asynchronous (over-time, anytime) tools, our client facilitated a virtual ambassador program with three oncologist key opinion leaders (KOLs) from South Korea.

The client’s main objectives were to:

  1. Engage oncologist KOLs from across South Korea as faculty (“Ambassadors”) to attend an upcoming international medical conference and summarize key abstracts that would be of special interest to Korean health care providers.
  2. Create multiple outputs, including video vignettes, a podcast episode, a slide deck summary, and an infographic-style digital handout.
  3. Share the various outputs with a wider audience via an Online Resource Center as part of a large-scale learning program for oncologists.
  4. Foster clinical data knowledge-sharing and professional networking among Korean oncologists via an Online Community Board.

To learn more about our client’s approach and the outcomes of this project, download the full customer story below.

About Impetus Digital

Impetus Digital helps life science organizations virtualize their in-person meetings and events through our best-in-class InSite Touchpoints™ and InSite Events™ offerings, delivered with white-glove service and 360° coverage and care. Leveraging our large portfolio of cutting-edge online collaboration tools, clients can seamlessly gather insights from, and collaborate with, internal and external stakeholders. To find out more about Impetus Digital, visit our website, follow us on LinkedIn or Twitter, or book a demo at meetwithimpetus.com

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