Image concept of AI in medical education

Smarter Learning and Better Outcomes: How AI Can Provide an Advantage in Medical Education

folder_openDigital Technologies, Future of Healthcare
A version of this article was previously published on PharmaPhorum.  It is no secret that traditional medical education, particularly in complex therapeutic areas such as oncology and rare diseases, struggles to keep pace with the increasing volume and complexity of new data, guidelines, and mechanisms of action. For…

From Fragmented to Flawless: A Blueprint for Unified Omnichannel in Pharma

Pharma-exclusive Webinar: From Fragmented to Flawless: A Blueprint for Unified Omnichannel in Pharma About the webinar Tired of a fragmented omnichannel strategy that falls short of its promise? Join Impetus Digital’s complimentary webinar, October 28 & 29, designed for life science professionals ready to achieve a truly…

Impetus Digital Featured in BIOTECanada Insights

We’re thrilled to share that Impetus Digital is featured in the Spring 2025 edition of BIOTECanada Insights magazine! Our article, “Introducing Next-generation Medical Education Tools for Life Science Stakeholders: AI, AR, VR, Holovisions, and More,” delves into how we’re transforming medical education. Discover how our innovative tools,…

Unlocking Brainpower: The AI-Driven Future of Medical Education for Pharma

Pharma-exclusive Webinar: Unlocking Brainpower: The AI-Driven Future of Medical Education for Pharma About the webinar Join Impetus Digital’s free webinar, September 23 & 24, to discover how AI transforms learning, virtual activities, and insight gathering. We’ll unveil groundbreaking tools like our revolutionary AI Avatars, enabling hyper-realistic interactions,…

Next-Gen Interactive Tools for PCP Medical Education: A Customer Story

folder_openClinical Trials, Customer Stories, Patient Engagement
Our client, a leader in the pharmaceutical industry, sought to design a comprehensive medical education strategy on the prevention, treatment, and management of a vaccine-preventable infectious disease. Targeting infectious disease specialists, primary care providers, and pharmacists across the USA, they partnered with Impetus Digital to address the…

Enhancing Medical Education through Gamification and Innovative Technologies

folder_openDigital Technologies, Future of Healthcare
A version of this article was previously published on PharmaPhorum. As the demands of modern healthcare grow, new therapies are introduced at record speeds, and guidelines are quickly updated, it is key that medical education evolves to keep up. Traditional medical education—reliant on didactic presentations with limited opportunity…